Leading Miami Marketing Firm Names New President & CEO

May 13, 2014

MIAMI, Florida, May 13, 2014 – Daniel M. Weinbach has been promoted to president and chief executive officer of The Weinbach Group, Inc., a leading Miami public relations firm and advertising agency with special expertise in healthcare marketing. Mr. Weinbach, who had been chief operating officer, succeeds N. Phillip Weinbach, the firm's founder, who continues as chairman of the firm, which is celebrating its 27th anniversary this year.

"Over the past two decades Dan has contributed enormously to our firm's development and expansion, helping land major accounts like Jackson Health System and the University of Miami's healthcare enterprise. He's also responsible for much of the good work that has led to our clients' successes," Phil Weinbach said. "I am confident that under his leadership as president and CEO, our company will make even greater strides as a regional and national marketing communications firm."

Daniel Weinbach joined The Weinbach Group in 1994 as a copywriter and account manager. He subsequently advanced to director of client services, senior creative director, and chief operating officer. As president and CEO, he will manage all aspects of The Weinbach Group's strategic and operational development, and he will lead the firm's innovation and entrepreneurial endeavors. In addition, he will continue to oversee the agency's client work.

Mr. Weinbach is widely regarded as a healthcare marketing expert and has established The Weinbach Group nationally as a smart, innovative healthcare advertising agency. His work has been published in numerous journals including the American Marketing Association's Marketing Healthcare Services, and HealthLeaders Media. He is also a regular contributor to Healthcare Marketing Report. Under his direction, the firm's medical advertising work has earned highly-coveted industry recognition, including Addy Awards, Aster Awards, and more than three dozen Healthcare Advertising Awards.

Prior to joining The Weinbach Group, Mr. Weinbach was a Story Analyst with a division of Paramount Pictures in Hollywood, California and held positions at Metro Goldwyn Mayer (MGM) and at Chestnut Hill Productions. He earned his Master's degree in Film Producing at the University of Southern California School of Cinema-Television and his Bachelor's degree in Organizational Management at the University of Michigan.
He has been active in South Florida civic, business and philanthropic endeavors, having served on the University of Miami Citizens Board, the Board of Directors of the Association For Corporate Growth, the Young Leadership Council of the Greater Miami Jewish Federation, and Friends For Sylvester (Sylvester Comprehensive Cancer Center). In addition, he is a member of the Temple Beth Am Religious School Board of Directors.

About The Weinbach Group:
The Weinbach Group, now in its 27th year of business, ranks as one of South Florida's top marketing firms and was recently named one of South Florida's top PR firms. As a healthcare ad agency, the company has been nationally recognized for its work on behalf of clients including Jackson Health System and the University of Miami. To visit our website, go to www.weinbachgroup.com.