Medical Advertising

Simply put, The Weinbach Group has a better understanding of the healthcare industry and more far-reaching healthcare marketing experience than any other medical advertising agency we know. And that's not just boasting. We have the credentials to make any medical advertising agency envious:

• Our medical advertising agency is the winner of more than 50 Healthcare Advertising Awards.
• We are the only medical advertising agency in South Florida that holds membership in the Society for Healthcare Strategy and Market Development, part of the American Hospital Association
• Our medical advertising agency has comprehensive knowledge of health reform and HIPAA laws
• Our medical advertising agency has first-hand experience in nearly every sector of the healthcare industry, including:
  • Marketing for hospitals and health systems
  • Marketing for physicians, provider groups and physician networks
  • Managed care marketing including Medicare Advantage plans, HMO marketing, and marketing for health insurance carriers
  • Marketing for mental health facilities
  • Public health education, disease prevention and health information programs
  • Marketing for physician practice management companies
  • Marketing for developers of electronic health records software and services
  • Marketing for medical billing companies
  • Marketing for urgent care centers
  • Marketing for business process outsourcing companies that serve the healthcare industry
  • Marketing for diabetes care suppliers and manufacturers
  • Pharmaceutical marketing
  • Marketing for durable medical equipment
• The principals of our medical advertising agency have published articles and contributed to a number of medical advertising trade journals, including:
  • "If You Use Outdoor Advertising, Use It Correctly" from Healthcare Marketing Report
  • "3 Strategies That Can Make or Break a Hospital's Physician Referral Efforts" from Becker's Hospital Review
  • "Dispelling The Myths About Communicating With Physicians: Doctors Are People Too!" from Healthcare Marketing Report
  • "10 Steps to Reaching Physicians" from Marketing Health Services (published by the American Marketing Association)
  • "4 Tactics for Direct-to-Patient Marketing of Orthopedics" from Orthopedic, Spine, and Pain Management Review
  • "4 Steps to Creating a Great Hospital Marketing Campaign" from Becker's Hospital Review

The Weinbach Group is a medical advertising agency comprised of healthcare marketing experts. It's what makes our medical advertising agency unique, and it's what makes our agency uniquely qualified to produce medical advertising for healthcare organizations and the companies that work with healthcare organizations.

Medical Ad Agency

Yes, we're a medical advertising company, but we're more than that. The Weinbach Group is a full-service marketing communications firm specializing in medical advertising, and we apply an integrated approach that includes public relations, event marketing, direct mail, email marketing, paid search advertising, collateral development, social media management, and advertising. We began more than 25 years ago as a PR firm, expanded services to become a full-service agency, and then in the past 15 years have refined our focus as a true medical advertising agency.

We've been recognized as a medical advertising agency that does superior work, and we have won numerous awards. In fact, in our niche, no other South Florida-based medical advertising agency has earned such a distinguished reputation.