Healthcare Marketing
Healthcare Marketing and Advertising Experts
Helping Our Clients Get A Bigger Slice of The Pie
Simply put, The Weinbach Group has a better understanding of the healthcare industry and more far-reaching healthcare marketing experience than any other agency we know, including other agencies that claim to have healthcare marketing expertise.And that's not just boasting. We have the healthcare marketing credentials to prove it:
- Winners of more than two dozen Healthcare Advertising Awards, including 16 healthcare marketing awards in the 2016 competition, which you can view here.
- Members of the Society for Healthcare Strategy and Market Development, the healthcare marketing wing of the American Hospital Association
- Comprehensive knowledge of health reform (the Patient Protection and Affordable Care Act)
- Understanding of HIPAA laws
- First-hand healthcare marketing experience in nearly every sector of the healthcare industry, including:
- Marketing for hospitals and health systems
- Marketing for physicians, provider groups and physician networks
- Managed care marketing, HMO marketing, and marketing for health insurance carriers
- Marketing for mental health facilities
- Public health education, disease prevention and health information programs
- Marketing for physician practice management companies
- Marketing for medical billing companies
- Marketing for urgent care centers
- Marketing for business process outsourcing companies that serve the healthcare industry
- Marketing for diabetes care suppliers and manufacturers
- Pharmaceutical marketing
- Marketing for durable medical equipment
- Go-to source for healthcare marketing expertise with frequent published articles in healthcare marketing trade journals, including:
- "If You Use Outdoor Advertising, Use It Correctly" from Healthcare Marketing Report
- "3 Strategies That Can Make or Break a Hospital's Physician Referral Efforts" from Becker's Hospital Review
- "Dispelling The Myths About Communicating With Physicians: Doctors Are People Too!" from Healthcare Marketing Report
- "10 Steps to Reaching Physicians" from Marketing Health Services (published by the American Marketing Association)
- "4 Tactics for Direct-to-Patient Marketing of Orthopedics" from Orthopedic, Spine, and Pain Management Review
- "4 Steps to Creating a Great Hospital Marketing Campaign" from Becker's Hospital Review
Contact us to learn more about how The Weinbach Group's healthcare marketing expertise can help your organization.