Blog for the month March, 2017

How To Know It's Time To Update Your Brand

March 27, 2017

In our last blog, we wrote about our own agency's decision – after 30 years – to update our logo. You see, in our role as a healthcare advertising agency, we frequently tell clients that their brands require a face lift. And that convers...

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Healthcare Marketing Firm Updates Its Brand

March 17, 2017

When a client hires us as its marketing communications firm, we almost always start the onboarding process with a discovery session aimed at eliciting the core characteristics that define the client's organization. We're looking for qual...

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