Articles
May 15, 2024
Doctors can be a rewarding audience—if you know how to target them. By: Daniel Weinbach As Seen In Marketing Health Services Article Originally Published Spring 2008 Updated Spring 2024 ...
Read moreFebruary 27, 2020
Daniel Weinbach, the principal of the Miami Ad Agency, The Weinbach Group, sits down with Yitzi Weiner of Authority Magazine to share five steps to become a thought leader. While Mr. Weinbach ...
Read moreSeptember 26, 2019
The principal of Miami-based healthcare marketing firm, The Weinbach Group, spoke with Suzanne Zuppello of Vox about new approaches to market pharmaceuticals on social media platforms. Daniel ...
Read moreJuly 26, 2019
The following article appeared on the marketing website, Digital Health Buzz. Our Miami ad agency has developed online advertising for nearly 15 years. In the early 2000s, we promoted a cl...
Read moreMay 10, 2019
DukeHealth, the academic medical system of Duke University, recently sought advice about physician referral marketing from healthcare advertising agency principal, Dan Weinbach. Based on his m...
Read moreMarch 15, 2019
The online healthcare news outlet, Healthline, recently interviewed Daniel Weinbach, president and CEO of Miami, Florida-based healthcare marketing firm, The Weinbach Group, for an article abo...
Read moreFebruary 02, 2018
The healthcare industry is slowly pulling back the curtain to reveal the complex and secretive world of healthcare pricing. However, both consumers and providers are not yet ready for a world ...
Read moreJanuary 26, 2018
Healthcare experts, Daniel Weinbach, Richard Klass, and Justin Irizarry, presented to an audience of healthcare marketing firm executives and leaders from hospitals and health systems at the 2...
Read moreDecember 13, 2017
The following article, written by Daniel Weinbach, published in the December 2017 issue of South Florida Hospital and Healthcare Report. The era of healthcare consumerism is upon us. Today,...
Read moreAugust 18, 2017
Ragan's Health Care Communication News, an online resource for healthcare marketing professionals, published the following article written by Daniel Weinbach, of The Weinbach Group, a Miam...
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